2 min read

How Do You Feel About AI? A Global Review Of Attitudes On The Ethics, Legality & Social Issues of AI-based Technologies | Altenar

Artificial intelligence is taking the world by storm, and as more applications, code and programs take AI into everyday use, what are the global attitudes towards this progress? 

Altenar, a sportsbook software provider, takes a look at how the attitudes recorded by the Kavli Institute for the Physics and Mathematics of the Universe and the University of Tokyo Institute for Physics of Intelligence can determine how AI-based products and services could be received by players and bettors, but at large by the general public. 

In the Beau Sheil Harvard Business Review article ‘Thinking About Artificial Intelligence’ he suggested that  “AI’s knowledge-based account of intelligence has some sobering implications. For example, if performance is determined primarily by how much you know rather than by inherent brainpower, it is clear that good performance will require a considerable amount of knowledge.” Demonstrating insights into potential forethoughts to consider when taking a glance at global opinions of sometimes misunderstood or science-fiction influenced attitudes towards Artificial Intelligence.  

The study conducted by the Kavil and UoT closely looked at three main areas where AI is seen today, “The first scenario involved using AI for AI-generated singers, the second scenario, AI customer purchases, the third, AI autonomous weapons, and lastly AI predictions of criminal activities.” To determine where attitudes lie in Japan, Europe and the US. 

Additionally, from a news article concerned with the same study, ‘A New Way to See How People Feel about Artificial Intelligence’ it was discerned that,   “AI is currently being used in a wide range of fields, which has raised positive and negative attitudes in the general public. Ethics policies differ from country to country, such as in Japan where guidelines emphasise regulation of AI and decreasing people’s concerns, while in the US they emphasise the need to maximise social benefits of AI and mention long-term risks, while in Europe the guidelines emphasise the rights and responsibilities of people.”


  • Legal issues with AI for shopping purposes
  • Ethical, legal and social concerns AI autonomous weapons


  • Ethical and social issues regarding AI-generated singers
  • Ethical issues: AI for shopping purposes
  • Ethical issues: AI autonomous weapons


  • Ethical and social issues regarding AI-generated singers
  • Ethical, social and legal issues: AI to capture criminals

However, the study found that the overall attitude towards AI was the maximisation of social benefits, which can be seen in AI and Machine Learning throughout the sports betting industry, given the rise of virtual betting and an increase in global online betting. 

Want to discover more about Altenar and the world of sports betting and how you can harness state-of-the-art technologies to promote safer gaming, amazing content and increase player retention rates? 

Contact Altenar today!

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.