As a B2B company, Altenar hosts an in-house marketing team that designs events, expo stands, networking must-attends, office openings, team building days, content creation and much more!
Altenar’s inhouse team were recently invited to attend a PRNews.IO webinar on ‘iGaming B2B Marketing To Build Connections’, here the team spoke on choosing the correct channels, the right content and the challenges of B2B marketing and how to institute success and overcome challenges to implement a marketing strategy that brings leads, builds connections and sheds lights on Altenar’s people, technologies, sportsbook and business.
Building beneficial relationships within B2B can help to strengthen brand identity, voice and reputation and as a result, Altenar’s marketing team have instituted many successful events, a breadth of content, expos and much more.
Along with the help, input and guidance of the company's people from sales to compliance, Altenar’s marketing strategy has pulled off great success by ‘reaching more qualified customers, increasing conversions, and driving revenue growth!’
You can watch the webinar here.