The new deal will enable Altenar to continue offering an unrivalled sports betting experience.
Altenar aims to use the partnership to boost the widespread adoption of micro-betting, which has revolutionized fan engagement with live sporting events.
Micro-betting has significantly transformed the way fans interact with sports events by enabling real-time wagers on specific game moments, player performances, and various statistical outcomes.
This collaboration highlights the growing significance of micro-betting as an essential feature in the world of sports betting, demonstrating its increasing popularity among major sportsbooks.
The strategic partnership between Altenar and nVenue offers mutual benefits, bringing together their expertise and technological advancements to create an unparalleled sports betting experience.
By integrating nVenue's innovative micro-betting features into Altenar's state-of-the-art platform, both companies aim to drive innovation and capture the rapidly growing market of sports betting enthusiasts.
Antonis Karakousis, Director of Operations at Altenar, said: “We are thrilled to announce our collaboration with nVenue, a trailblazer in the sports technology sector. This strategic partnership signifies the increasing importance of micro-betting as a prominent element in the realm of sports betting."
“Through the fusion of our cutting-edge platform and nVenue's distinctive micro-betting technology, our objective is to elevate the sports experience for enthusiasts and contribute to the ongoing evolution of the industry.”
Jeremy Jones, Chief Revenue Officer of nVenue, said: "We are excited to join forces with Altenar, a recognized leader in the sports betting space."
"This partnership emphasizes the increasing popularity of micro-betting as a vital feature in the world of betting, essential for any major sportsbook. Micro-betting has transformed how fans engage with live sporting events, and we are delighted to collaborate with such a dynamic partner to accelerate its widespread adoption. By combining our one-of-a-kind, unique micro-bets with Altenar's advanced platform, we are confident in our ability to provide a game-changing experience that will revolutionize how fans across the world engage with sports betting."
About Altenar
Altenar provides a highly comprehensive and fully managed sportsbook solution to many of the leading brands across the globe. Its award winning sportsbook solution delivers stability, security, and extensive configurability to ensure a best-in-class sports betting experience.
Built on many years of experience, Altenar’s sportsbook solution provides a vast range of front-end features and back-office functionality, which enable operators to improve player acquisition and retention rates. Its offering combines a wide range of sporting events, a deep understanding of trading
and risk, and a personalized UI to ensure each operator has the ability to differentiate themselves in the market.
About nVenue
nVenue is a Texas-based micro-betting platform built for live sports. Their powerful technology serves betting operators, platform providers, and media with MLB, NFL, and NBA in-game content and micro-markets. To date, nVenue has surpassed 1 billion predictions on their mature machine learning engine since its launch. nVenue has powered all of the on-screen predictive analytics for the 2022 and 2023 seasons of Friday Night Baseball on Apple TV+. nVenue is a proud portfolio company of Comcast SportsTech and NBA Launchpad and has worked with companies like Apple, MLB Network, NBC Sports, and more.