Sportsbook features guide: Bet Mentor

Sportsbook features guide: Bet Mentor

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Bet Mentor is one of Altenar’s new suite of add-on widgets designed to boost revenue, educate newcomers and empower seasoned bettors. 


The tool allows users to simply input their desired bet amount and target winnings, and curates a selection of bets based on historical data. 


Our in-depth guide explains more about how this new feature works and the ways in which it can be used by our sportsbook clients and players.


How Bet Mentor works


The Bet Mentor feature is a widget that gives players suggestions of various selections to bet on based on their desired stake and winnings. The steps involved are as follows:


  1. Player enters the amount they want to bet.

  2. The player chooses from a range of desired win amounts (for example €20-50, €50-200, €200-1000, €1000-5000, €5000-10000) and then selects ‘Show Suggestions’.

  3. In a pop-up window, the player is presented with a set of selections which would produce winnings within the desired range if successful. The display shows details of the event, including the date and time, plus the market name. Hints and insights are provided to inform players why this selection might be of interest (for example: Team X have drawn the first half in eight of their last 10 matches).

  4. The player can select two icons. The lock icon allows the player to choose that selection before refreshing the unlocked selections to view other options. The plus icon allows the user to add a specific selection to their betslip.

  5. An ‘X’ button allows players to close the pop-up window, while the ‘refresh’ button provides a new set of possible selections.


Problems Bet Mentor solves


Using a sports betting website for the first time can be a daunting experience for novice bettors. While brands are understandably keen to have a wide range of sports and events available to bet on, it can make finding the right bet difficult for players who have little or no experience when it comes to this form of betting.


Making betting simple is an important factor when it comes to attracting new customers, or converting casino players to sports betting.


Bet Mentor is an innovative way of doing so, with the player only having to input their desired stake and winnings before being presented with a number of possible selections to choose from. Introducing players to sports betting with a tool which is simple to use can be the difference between attracting a new generation of players or losing them to alternative forms of gambling.


Benefits of Bet Mentor for users


Bet Mentor has plenty of customisation options, as you would expect from an Altenar sportsbook feature, and is simple to use.


Operators can edit or update a number of parameters within the back office manager, such as the profit groups and the associate rules, while championships can be enabled/disabled or ranked by priority. This improves the chances of the suggested bets being of interest to the player base of the client.


Each championship can be assigned a high priority, low priority or disabled, while the algorithm used to select possible bets also takes into account other factors such as the date and time zone of an event.


Comparison with Competitive Solutions


The Bet Mentor tool provides a new way to enjoy sports betting that is rarely seen across the industry. 


That was reflected by Bet Mentor being named the Most Innovative Sportsbook Feature 2024 at the SiGMA East Europe Awards in Budapest.


Almost all sportsbooks offer many different sports, championships and events but are based on the assumption that players understand the complexities of finding the right bet. For those that don’t, the Bet Mentor feature is there to simplify the user experience.


Conclusion


Bet Mentor is designed to appeal to bettors who need to be guided through the complexities of sports betting. By providing this personalised approach, new users are empowered to create informed bets and are introduced to the excitement of sports betting without needing to know their way around a sportsbook.


Providing this alternative method of selecting a bet can be a differentiator when it comes to attracting new players, fostering confidence and growing your client base.


Get in touch with our sales team to learn more about this innovative sportsbook feature.


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