Altenar’s Bet Boost promo tool receives upgrade

Altenar’s Bet Boost promo tool receives upgrade

Share this article

With international football season just around the corner, it’s only prudent for Altenar to upgrade its Bet Boost feature to the next level. This will allow operators a better chance of sticking out once the Euro 2024, the Olympic tournament in France, and Copa América across the Atlantic kicks off. All three events will add pressure on sportsbooks to deliver the best possible player experience. This is where the upgraded Bet Boost tool comes into play.


The Bet Boost tool has been set up to be more customisable and flexible than ever before. Operators partnered with Altenar will have a lot more freedom when they are creating their offers rather than reaching out to Altenar for assistance.


With our new Bet Boost tool, we are providing our sportsbook partners with unparalleled flexibility and control. Operators can now customise and automate boosts to engage players more effectively





Dinos Doxiadis, Sportsbook Product Development Manager at Altenar


Three different Bet Boost options  


The most popular one by far for player acquisition is the above fair odds boost. Operators will not only be able to boost odds as they see fit, they can also choose what to call the offer. Whether it is Super Boost or Golden Boost, it can be used for significant price hikes to entice punters to take part in the promotion.


Next is the standard boost which is commonly used to up the odds on an event to give the operator a slight margin while the 0% boost offers the bet at the correct price i.e. without a margin.



Our goal is to help operators stand out by allowing them to boost any selection from our sportsbook and control how and when these boosts are displayed. By incorporating options such as labels and countdowns, operators can create a sense of urgency and excitement, increasing user engagement while also significantly impacting user retention and acquisition.





Dinos Doxiadis, Sportsbook Product Development Manager at Altenar


Football will be the main focus during the summer months of 2024, but this doesn’t mean that the Bet Boost tool cannot be used on other sports such as US sports, tennis, golf, Formula 1 or boxing. Regardless of sport, being able to boost bets will change the traffic on any betting site.


Previous Next

Related articles

  • The Rise of Predictive Thinking in B2B iGaming

    The Rise of Predictive Thinking in B2B iGaming

  • House Edge in Sports Betting: How the Best Sportsbooks Manage Their Edge

    House Edge in Sports Betting: How the Best Sportsbooks Manage Their Edge

  • DevOps in focus as Malta Tech Talks returns

    DevOps in focus as Malta Tech Talks returns

  • The Power of In-House PAM For Your Sportsbook

    The Power of In-House PAM For Your Sportsbook

  • Sportsbook Features Guide: Market Templates

    Sportsbook Features Guide: Market Templates

  • How to Design a Sportsbook User Experience (UX) That Wins in Live Play

    How to Design a Sportsbook User Experience (UX) That Wins in Live Play

  • How to Identify Red Flags in iGaming Partnerships

    How to Identify Red Flags in iGaming Partnerships

  • Altenar selected to power Multibet sportsbook in Brazil

    Altenar selected to power Multibet sportsbook in Brazil

  • Sportsbook Features Guide: Event Trading Tools

    Sportsbook Features Guide: Event Trading Tools

  • Sportsbook features guide: Tipster Module

    Sportsbook features guide: Tipster Module

  • Altenar and IsibetPro Srl Announce a New Strategic Partnership in Sports Betting

    Altenar and IsibetPro Srl Announce a New Strategic Partnership in Sports Betting

  • How marketing in B2B iGaming is changing from Exhibitions to Automation

    How marketing in B2B iGaming is changing from Exhibitions to Automation

Fill out the form and we’ll be in touch as soon as possible

Follow 3 simple steps to fill out the form

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

Choose enquiry and fill details

1 / 3
Enquiry Type

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

Contact info

2 / 3
How can we reach you?

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

More information you want to tell us

3 / 3
How did you hear about us?
Region of Operation
Do you already have a sportsbook?

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information