As North American sports continue to grow their global fan base, it seems only natural that the betting behavior surrounding leagues like the NBA would grow as well.
In a nation of sports lovers and with the rising popularity of sports betting, Altenar, a sportsbook software provider, understands that getting to know your players in any market is not only highly valuable—it can also guide betting content choices that make success easier for operators.
The Zig-Zag betting theory suggests that whichever team loses a game, the bettor should then bet on that team in the next game. The idea is that the team will “bounce back” after a loss.
Applying the Zig-Zag theory implies that if players are beginning to place bets based on stats and the assumption of predictable outcomes, they will start betting more frequently as part of the analytical revolution—where players invest in understanding events, games, and leagues through data and statistics.
Additionally, the Zig-Zag theory can be applied to football/soccer betting—one of the most popular sports globally—as the theory relates to home and away game wins and losses as well.
American-Made with Global Betting in Mind
It appears that the Zig-Zag betting theory is here to stay, likely to be adopted by bettors around the world, as it brings excitement and gives players a chance to sharpen their betting skills.
You can discover more about bettor behavior by visiting Altenar's blog, and to add a sportsbook to your current offering, contact the team behind the award-winning sportsbook today!
