The Colombian Sports Betting Market Sees A 99% Year-On-Year Increase

The Colombian Sports Betting Market Sees A 99% Year-On-Year Increase

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Expecting to see continued growth amidst a new wave in iGaming, professionals and industry experts like the sportsbook software provider, Altenar, are preparing for the year ahead and what that could mean for the Colombian online gambling market. 


After a series of expos, most notably GAT, experts believe that the statistics and data reported by Coljuegos predict that the 2021 income of 5.3 billion USD is expected to grow exponentially in the coming years. This has been spurred by greater adoption of esports within the industry. 


A movement of “economic reactivation,” as described by Coljuegos President César Augusto Valencia Galiano, is underway for both the Colombian market and the global market. This reactivation is being propelled and spearheaded by the likes of Altenar, who are increasingly adaptable to change. 


The sportsbook software provider, Altenar, created a report that details revenue predictions for the country. This can be accessed by visiting Altenar’s website today and speaking with one of their sports betting experts. 


Still, what else has been the root cause of such exponential growth, especially considering the decline of sports betting in recent years as a direct result of the pandemic? 


A Snippet of Altenar’s Report


Altenar holds a range of individual industry reports that shed incredible light on the stats and figures operators should know about their territories. Highlighting how much the market has grown and what it’s projected to reach in the coming years—as well as which device types offer the best revenue intake and are growing in popularity. 


Needless to say, Altenar’s reports contain a wealth of interesting information for operators on what a market can achieve for their business. 


For instance, Colombia has seen considerable growth in terms of sports betting, and the graph below—drawn from Altenar’s Latin America report—draws attention to the significant growth of the Colombian market and what the revenue is projected to reach in the coming years. 


With projected revenue of 5.8 billion USD by 2027, the Colombian sports betting industry is on the rise and is quickly outpacing other verticals like casino and poker. 

 

As demonstrated by the graph below, sportsbook holds the largest market share by type—thanks in part to Altenar’s sports betting software that has been operating within Colombia for several years. 


What Does Altenar Offer for Clients Like You?


The sportsbook software provider offers a host of exciting, stable, and flexible features for clients… Whether that’s a customizable front layer, manual-aspect back end, or access to several data providers, Altenar has the software capabilities you’ll need to operate successfully. 


Not only that, but Altenar also operates a risk management system to build critical reports and keep your sportsbook running smoothly—from tracking bets placed to bettors. Keeping your system running seamlessly is of the utmost importance for Altenar and the professionals behind the memorable blue light of the sportsbook provider. 


Visit Altenar’s website for more information on the Colombian market and what they can do for you and your business. 


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