4 Most Important Things To Consider When Choosing A Sports Betting Provider

4 Most Important Things To Consider When Choosing A Sports Betting Provider

Share this article

Knowing the five most important things to consider when choosing a sports betting provider can be a difficult task, especially when there is likely a host of articles, YouTube videos, and much more content out there telling you exactly what to look for—but most of it holds little relevance to the provider and its solutions you’ll likely choose in the end. 


For this reason, Altenar, a sportsbook solutions provider, has compiled a list of the most important things to consider when choosing a betting solutions provider. As a globally recognized, award-winning provider, Altenar knows the ins and outs of its industry like few others. 


This article will outline the key points to consider when choosing a sportsbook solutions provider, and how ensuring these five aspects are in place for your iGaming business can spell a future of success for your growing business. 


Reputation & Trustworthiness | Knowing Your Betting Solution Provider 


As a sportsbook solution provider, Altenar has gained a positive reputation throughout many betting regions and continues to increase its trustworthiness with a host of global operators and their players. 


This level of reputation and trust-based partnerships stems from a variety of factors for Altenar: from a clear and well-designed customer support experience, customizable solutions that allow for greater brand identification and player acquisition, to many global partners who achieve significant success with Altenar’s sports betting solution.


While you’re looking for a sportsbook provider, be sure to check out who in the industry speaks highly of the company you’ve selected—and who speaks negatively. This often allows you to gauge the quality of the product and service you’ll receive. 


Business Support | The Rule of Three: Communication, Communication, Communication 


Altenar, a sportsbook solution provider, has ample experience in the sportsbook and iGaming world, with vast and ever-expanding knowledge of a variety of betting markets and regions. As a result, the provider has refined and defined its business support practices over the years.


You can learn more about Altenar by contacting the team today or visiting the sportsbook solutions provider at one of many global expos throughout the year. 


Let’s take a look at how ensuring a provider has strong business support, best practices, and key essentials in place can benefit your iGaming business. 


  • Establishing Communication Channels 

  • Resolving Any Issues Promptly

  • Keeping Clients Informed

  • Empathizing With Clients

  • Conducting Follow-Ups

  • Trained Customer Support Representatives


Altenar offers its operators a dedicated Account Manager who will assist you with the following… 


  • Knows & understands your company’s goals & needs

  • Offers you strategic expertise to improve your business

  • Responds promptly

  • Communicates with you thoroughly about the project

  • Sets up accounts

  • Provides access to an industry, market, or product expert

  • Helps improve end-user satisfaction

  • Can help increase revenue 

  • Builds long-term business relationships to better tailor your products and services



Variety of Betting Markets & Sports Content | Sports Content Is King 


Altenar’s sportsbook solution is a global must-have and allows operators the flexibility to scale their business through multi-jurisdictional operations, while offering a wealth of global betting and technology knowledge. You can discover more about Altenar’s global markets here.


Ensuring that your chosen provider has a varied offering should be at the top of your must-have list.


With this in mind, Altenar offers premium and official data feeds through direct agreements with companies such as Betradar, BetGenius, IMG, and Stats Perform, who ensure seamless content delivery from leagues like the NBA, NFL, MLB, UEFA, horse & greyhound racing, tennis, and much more.


Ensuring that your business offers the best content and real-time data—while boasting quick-to-market data, multiple feeds, and exclusivity—Altenar is the go-to provider for you. With no reliance on single feeds, Altenar can offer something truly different for you and your players.


Sportsbook Tools & Features | Player Retention 101


Altenar offers a comprehensive and competitive selection of sportsbook tools and features for its operators and their players, increasing overall player retention rates.


As an operator searching for a sports betting provider, ensuring you’re maximizing your business’s potential with player-driven content is a must!


Below is an outline of Altenar’s tools and features. However, if you’d like more insight into the features, contact the award-winning team today.


  • Early Payout

  • Bore Draw 

  • 0% Margin development at the brand level

  • Variety of campaign types 

  • Custom campaigns for VIPs

  • Extensive rollover settings

  • 24/7 coverage

  • Enhanced profitability 

  • Cashback on user demand through the bet slip

  • Applies to pre-live events + risk-free bets for the same event once it goes live.

  • Conditions for voiding bets or Early Payout (0-0 in soccer/football) / (2-0 in soccer/football or 20+ in basketball).


User-Friendly | Customization, Ease of Use & State-of-the-Art Technology


Over its years in the iGaming market, Altenar, a leading supplier of sportsbook software, has gathered a tremendous amount of market, player, and technological expertise—allowing the provider to contribute significantly to the advancement of technology within the iGaming sphere.


Using widget technology in its front-end interface, Altenar has not only delivered a new level of personalization to a variety of international operators and their users, but also enabled a more reliable and automated experience overall—resulting in happy players, which is a must for many operators.


So, how does widget technology benefit you and your players, and why should this be one of your top five priorities when choosing a sports betting provider? Let’s take a look … 


  • Content Widgets allow operators to embed Altenar’s sports content in a variety of positions to better suit their players’ needs.

  • Altenar’s content widgets allow operators to replace sportsbook components with custom widgets that are managed from the operator's side. This significantly increases front-end customization and flexibility to meet individual brand requirements. 

  • Content widgets create a more immersive betting experience for customers by displaying stats, scoreboards, animations, and popular bets—enhancing the overall interface.  

  • Altenar’s Content Widgets aim to create a new front-end framework based on widget architecture while improving the user experience (UX).


You can discover more about Altenar’s payment options, sportsbook services, and technologies by contacting the team today!  



Previous Next

Related articles

  • How does fantasy sports betting work

    How does fantasy sports betting work

  • Types of online sports betting

    Types of online sports betting

  • The Best Regional Social Media to Promote Gambling in 2025

    The Best Regional Social Media to Promote Gambling in 2025

  • Compliance in Sportsbook Software: How Sportsbook Software Helps Bookmakers Meet Regulatory Requirements

    Compliance in Sportsbook Software: How Sportsbook Software Helps Bookmakers Meet Regulatory Requirements

  • How to start an online gambling business

    How to start an online gambling business

  • Understanding The Regulatory Landscape Of The Netherlands | Regulation, You & Altenar

    Understanding The Regulatory Landscape Of The Netherlands | Regulation, You & Altenar

  • Gambling Laws in Belgium: Regulation and Legality

    Gambling Laws in Belgium: Regulation and Legality

  • Gambling Laws in Mexico: Regulation and Legality

    Gambling Laws in Mexico: Regulation and Legality

  • Getting to Know The German Sports Betting Market & Sports Betting Software | Altenar

    Getting to Know The German Sports Betting Market & Sports Betting Software | Altenar

  • Insights From A Sportsbook Software Provider: The UK Sports Betting Industry

    Insights From A Sportsbook Software Provider: The UK Sports Betting Industry

  • The End Of Regulatory Limbo: Italy’s Traditionally Strong Betting Landscape Revitalized | Altenar

    The End Of Regulatory Limbo: Italy’s Traditionally Strong Betting Landscape Revitalized | Altenar

  • The IGaming And Sports Betting Digital Revolution Of Brazil | Altenar

    The IGaming And Sports Betting Digital Revolution Of Brazil | Altenar

Fill out the form and we’ll be in touch as soon as possible

Follow 3 simple steps to fill out the form

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

Choose enquiry and fill details

1 / 3
Enquiry Type

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

Contact info

2 / 3
How can we reach you?

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information

  • 1

    Details

    Step 1
  • 2

    Contacts

    Step 2
  • 3

    Info

    Step 3

More information you want to tell us

3 / 3
How did you hear about us?
Region of Operation

This form collects your data so that we can correspond with you. Read our Privacy Policy for more information