Altenar has offered an innovative solution for its clients in Italy – a customized version of our Bet Builder product.
Bet builders are gaining popularity among both players and operators, and finding a solution that meets the legal requirements of the Italian market was a key focus for the product development team.
The Bet Builder feature allows players to select multiple selections from the same event and aim for a much larger win by combining them into a single bet. This adds an extra layer of excitement for the user and increases retention rates, while operators typically see increased profits by offering Bet Builder bets.
This betting type is well suited for soccer betting, as the Bet Builder tool allows you to choose bets on a wide range of markets, including goals, corners, cards, and player bets. Given the Italian passion for soccer, Bet Builder's offering is a significant differentiator in a competitive market, and it will soon be available for major sports in the US.
Altenar's dedicated trading and risk management specialists provide peace of mind for operators facing high payouts, while the use of data from official copyright holders ensures a wide range of markets and fast data updates.
Altenar has been developing the BetBuilder feature for several years, and it's used in many countries. However, our goal was to offer it to Italian operators as well, who can use this product to ensure player retention. This product demonstrates that Altenar is a high-quality technology partner capable of guaranteeing long-term partnerships and continuous growth across a variety of areas.
Francesco Papallo, Regional Director of Altenar in Italy
