Mexico has seen a recent shift from land-based to online gambling, and Altenar’s reports suggest this will continue to grow, expand, and eventually lead to a dramatic increase in Mexico’s iGaming market revenue.
In line with the global decline in land-based gaming due to the pandemic, Mexico’s market has followed a similar ebb and flow. However, with a growing preference for online access and rising purchasing power in the country, iGaming is quickly becoming one of the top gaming verticals because it’s easily accessible via mobile or desktop devices.
Alongside this growth in secure digital payments, cost-effective applications, and deeper internet penetration, companies like Altenar have been able to operate in Mexico with greater success than ever before.
With a mobile-first mindset, Altenar’s multiple data providers, customizable software, and risk management capabilities make it one of the most-used sportsbooks in the country. Though this isn’t the only reason the Mexican sports betting market is growing with such momentum.
Let’s take a look at some of the data drawn from Altenar’s market reports to better understand the world of sports betting in Mexico…
Regulation Is King for Mexican Sports Betting
One reason for Altenar’s success in the market—and, in turn, the sustainability and well-functioning ecosystem of Mexico’s sports betting industry—is its strict adherence to the country’s regulations.
Without clear rules in place, gaming can’t be enjoyable. Altenar understands this need for a regulated market—which is why Mexico and Altenar make the perfect match for sports betting.
Altenar’s market report found that the highest-earning betting type in the region was sports betting. As the world becomes increasingly tech-savvy, it’s no surprise that iGaming is driving the highest revenue in countries like Mexico.
The graph below, based on Altenar’s findings, shows that sports betting generates significantly more revenue than Casino (25%), Poker (5%), and Bingo (8%).
In line with these figures, it’s no surprise that forward-thinking iGaming operators are exploring opportunities in Mexico to claim a share of this growing market. With extensive regional expertise, Altenar can help you start your journey toward sportsbook success today.
Visit Altenar’s website today to learn why the sportsbook provider is where stability meets flexibility. Discover what their sports betting software can do for you by requesting a demo from the passionate professionals behind one of the industry’s leading sportsbooks.
Mexico’s iGaming market is on the rise—and you could be making a smart decision today ahead of the inevitable curve.
