The law of small numbers leads players to believe that by following tipsters, they’re more likely to strike gold—so to speak. Interestingly, this belief can actually work to an operator’s advantage.
Many bettors trust that tipsters provide valuable insights, statistics, and predictions—so much so that they’ll often place bets based on tipster advice. Altenar, a sportsbook software provider, believes that by closely examining the law of small numbers, operators can better understand just how influential tipsters have become in today’s betting landscape.
In the age of social media, many tipsters have amassed large online followings. This changes the sports betting experience by giving players the sense that they have a fighting chance—that the odds aren’t always stacked in favor of the house.
When players believe that a small set of outcomes represents a broader pattern, operators can actually leverage this mindset—once seen as a downside—and integrate tipster culture into a more engaging and strategic player experience.
Altenar has studied how bettors are becoming increasingly data-driven, and many of these insights are published on Altenar’s blog.
Take advantage of Altenar’s global expertise and start your sports betting journey with a solution tailored to your business. Contact the award-winning team today and let Altenar guide your growth in the industry.