Altenar, a leading sportsbook provider, is taking a distinctive approach by engaging directly with local communities. Through partnerships with grassroots initiatives, the company actively supports and participates in the communities where its customers live.
Altenar’s hands-on strategy fosters strong relationships through involvement in sports, local events, and community organizations—proving their commitment goes far beyond business.
The Isle of Man Marathon: More Than a Race
Scheduled for August 11, 2024, the Isle of Man Marathon highlights perseverance, endurance, and community spirit. Set in the picturesque northern region of the island, the marathon celebrates athletic achievement. Altenar’s sponsorship helps make the event more inclusive and accessible to athletes and fans alike.
As an iGaming solutions provider, Altenar goes beyond traditional sponsorship. The company pays close attention to details—designing participant T-shirts, medals, and trophies that carry meaning. Each of the 600 participants receives commemorative items that both recognize their effort and tell the story of their journey.
A Web of Community Partnerships
Altenar’s sponsorship portfolio is broad and meaningful—supporting everything from football matches to tech conferences. This diverse involvement strengthens community ties and enhances local engagement.
One standout example was Altenar’s support of a recent football match between FC Isle of Man and Vauxhall Motors. The company also backs other events, including the Digital Isle of Man conference and E-Club networking events. Through these efforts, Altenar maintains a steady presence across multiple facets of the community.
Aligning Business and Community Goals
The sportsbook provider’s community partnerships reflect its deep-rooted connection to sports. Altenar CFO John Quaye—an accomplished marathon runner—views these sponsorships as personal commitments as well as business initiatives. For him and the company, this is about building meaningful relationships with local organizations.
Purposeful Brand Visibility
Altenar encourages employees to get involved in community activities and is constantly seeking new, impactful ways to contribute at the local level. The positive feedback from their marathon sponsorship is encouraging future participation in similar initiatives.
Creating a Lasting Legacy
Altenar’s journey is one of thoughtful expansion and community commitment. The company sets a high standard for socially responsible engagement in the iGaming sector—proving that sustainable growth and meaningful local impact can go hand-in-hand.
Contact Altenar today to start your sports betting journey with a platform built for flexibility and long-term success.
About Altenar
Altenar delivers a powerful and fully managed sportsbook solution for leading brands worldwide. Its award-winning platform offers stability, security, and flexibility to create a best-in-class sports betting experience.
With years of industry expertise, Altenar’s sportsbook features a robust front end and deep back office capabilities—helping operators drive both player acquisition and retention. Combining extensive sports coverage, risk management expertise, and customizable UI elements, Altenar empowers partners to stand out in a competitive marketplace.
For more information, email [email protected].
