April 7, 2022: Altenar, the leading sportsbook and iGaming software provider, is set to showcase its high-demand sportsbook platform at ICE London 2022.
Exhibiting its products and services at stand XX, the UKGC-licensed supplier plans to build on an exceptional 12 months, which included major expansion across multiple key jurisdictions, including the UK, Italy, Spain, Sweden, and Colombia.
Altenar’s expansion into new markets, coupled with strategic partnerships, led to a 270% increase in its commercial client base over the 2021 financial year—surpassing an already impressive 130% in 2020. The provider’s unprecedented rise in popularity also resulted in a more than 150% increase in total bets and player count.
Set to unveil its wide-ranging expertise across Esports, data, and its EGR award-winning portfolio of virtuals, Altenar’s ICE team will be on hand to demonstrate its market-leading solutions for driving engagement and incremental revenue to delegates in London.
Led by its Commercial Director, Domenico Mazzola, Altenar’s expert sales team will be on hand to showcase its product launch roadmap and explain why the sportsbook provider is one of the most exciting brands on the market.
He added: “It’s been a fantastic year for all of us at Team Altenar, and with morale and spirits higher than ever following our multiple award wins, we’re ready to rock ICE next week and show exactly why Altenar is quickly becoming one of the most in-demand sportsbook providers across major regulated markets.
“We’ve seen an outstanding level of success over the past year, and it’s a testament to the incredible effort of our entire team that we’re now the sportsbook of choice for next-generation entertainment and engagement. Be sure to stop by stand XX to see what makes us stand out!”
Licensed in 13 major global markets—including certifications from the UKGC and MGA—Altenar has established itself as the sportsbook provider of choice for many leading operators.
As a testament to Altenar’s impact on the industry, the past year has seen the supplier celebrate multiple industry awards, including Best Online Sports Betting Supplier at the 2021 MiGEA Awards, and Virtual Sports Supplier of the Year at the 2022 EGR Nordic Awards.
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About Altenar
Founded in 2011, Altenar is a leading iGaming software provider inspired by the vision of its customers. Offering both bespoke software-only products and its fully managed sports betting platform, the company has become one of the iGaming industry’s key suppliers across multiple global markets.
Known for its reliability and flexible, personalized service, Altenar’s proprietary products are developed and operated in-house, with a focus on premium-quality data feeds.
Altenar provides licensed gaming operators with services that include sportsbook, managed trading services, mobile-first delivery, customized IT-based development, and risk management.
Altenar is licensed to operate in 13 major global jurisdictions, including the UK, Malta, Spain, Denmark, Sweden, Portugal, the Netherlands, Colombia, and the Baltic states.
