Altenar has expanded its support for Belgian iGaming operator Golden Palace with the launch of a native mobile app.
The two companies have been partners for several years, and the mobile app will support Golden Palace’s continued growth in the Belgian market.
Product Operations Manager Isidoros Siderakis gives us the inside story on how the app was developed and Altenar’s partnership with Golden Palace.
How did this partnership with one of Belgium’s leading operators come about?
At Altenar, our commitment to continuously improving our services and delivering the best possible experience for our customers has been a driving force behind the decision to develop a native mobile app. As long-standing partners, we’ve had the opportunity to work closely with Golden Palace and gain a deep understanding of their needs and preferences.
Why is this move with Golden Palace such a win for Altenar?
The mobile app reflects Altenar’s dedication to innovation and progress. In such a competitive market, a native mobile app helps position Altenar as a cutting-edge solutions provider and reinforces our standing as an industry leader.
From our experience, initiatives like this often lead to long-term collaborations. Delivering a high-quality native mobile app that meets Golden Palace’s expectations lays the groundwork for continued partnership and mutual growth.
Are there plans to expand with Golden Palace in the next 12 months?
It’s common for gaming and technology companies to keep improving their platforms to deliver a more engaging, intuitive user experience. Enhancements like Live Bet Builder, a highly customizable front end, faster loading times, and advanced personalization are all valuable features that help meet evolving user expectations.
Why is Belgium such an important market for Altenar?
Belgium has experienced significant growth in both online and retail betting, driven by technology and high levels of player engagement. Today’s customers expect an upgraded product—better markets, faster performance, smoother UX, and tailored services.
Altenar’s strong focus on innovation means we’re ready to meet these expectations—not only through our new mobile app, but also in retail with self-service betting terminals.
After a series of major 2024 announcements, what makes Altenar stand out in such a mature market?
2024 has already been a strong year for Altenar. We continue to roll out new sportsbook functionalities and provide operators with more promotional tools than ever to improve user experience and boost player retention—like our upgraded Bet Boost tool. We’re also expanding coverage with more events and betting markets across a wide range of sports.
Our full product portfolio, including the native mobile app and complete retail solution with self-service betting terminals, offers a significant advantage for operators.
The Altenar team will be attending SiGMA East Europe in Budapest from September 2–4. To learn more about our full suite of products and solutions—including the mobile app—book a meeting at Stand G140.