The new deal will enable Altenar to continue offering an unrivaled sports betting experience.
Altenar plans to use the partnership to accelerate the adoption of micro-betting, which is transforming fan engagement with live sporting events.
Micro-betting has significantly changed the way fans interact with sports by enabling real-time wagers on specific in-game moments, player performances, and various statistical outcomes.
This collaboration underscores the rising importance of micro-betting as a key feature in modern sports betting and reflects its growing popularity among top-tier sportsbooks.
The strategic alliance between Altenar and nVenue brings together complementary strengths and cutting-edge technology to create an unmatched sports betting experience.
By integrating nVenue's innovative micro-betting capabilities into Altenar's state-of-the-art platform, both companies aim to drive innovation and tap into the rapidly growing market of engaged sports betting fans.
Antonis Karakousis, Director of Operations at Altenar, said: “We are thrilled to announce our collaboration with nVenue, a trailblazer in the sports technology sector. This strategic partnership highlights the growing importance of micro-betting as a key component in the sports betting landscape.”
“By combining our cutting-edge platform with nVenue's distinctive micro-betting technology, our goal is to elevate the sports experience for fans and contribute to the ongoing evolution of the industry.”
Jeremy Jones, Chief Revenue Officer of nVenue, said: “We are excited to join forces with Altenar, a recognized leader in the sports betting space.”
“This partnership underscores the rising popularity of micro-betting as an essential feature for any major sportsbook. Micro-betting has transformed the way fans engage with live sporting events, and we’re thrilled to work with such a dynamic partner to help drive its widespread adoption. By integrating our one-of-a-kind micro-bets into Altenar’s advanced platform, we’re confident we can deliver a game-changing experience that redefines how fans around the world engage with sports betting.”
“This partnership will set new industry standards and redefine the way fans experience sports betting.”
About Altenar
Altenar provides a highly comprehensive and fully managed sportsbook solution to many of the leading brands around the world. Its award-winning sportsbook solution delivers stability, security, and extensive configurability to ensure a best-in-class sports betting experience.
Built on many years of experience, Altenar’s sportsbook solution offers a vast range of front-end features and back-office functionality, empowering operators to improve player acquisition and retention. Its offering combines a wide variety of sporting events, a deep understanding of trading and risk, and a personalized user interface to help each operator stand out in the market.
About nVenue
nVenue is a Texas-based micro-betting platform built for live sports. Their powerful technology serves betting operators, platform providers, and media partners with MLB, NFL, and NBA in-game content and micro-markets. To date, nVenue has surpassed 1 billion predictions on its mature machine learning engine since launch. The company powered all on-screen predictive analytics for the 2022 and 2023 seasons of Friday Night Baseball on Apple TV+.
nVenue is a proud portfolio company of Comcast SportsTech and NBA Launchpad and has collaborated with Apple, MLB Network, NBC Sports, and more.
