Having achieved substantial growth, the Italian sports betting market has seen increases in both revenue and popularity—largely propelled by the momentum gained during the pandemic. As a result, the Italian market has opened up, and more operators are seeking to thrive in this booming landscape.
Altenar, a sportsbook software provider, has played a key role in driving Italy’s iGaming expansion within the sports betting and esports verticals—while remaining attentive to the evolving scope of the iGaming industry. This positions Altenar as a strategic advisor, helping operators make the smartest next move.
The success of Altenar’s sportsbook in the Italian market stems from a core philosophy: stability meets flexibility. This living mantra is at the heart of everything Altenar builds.
It’s within these three words that Altenar and its partners have found long-term success in the world’s largest online gaming vertical.
If you're considering entering the Italian market with a proven partner, here are a few more things you should know about Altenar before beginning your long-standing relationship…
Sports Betting Leads the Italian iGaming Market
Trading and risk management are areas where Altenar truly excels—both of which are vital for the smooth operation of your sportsbook. With Altenar, your sportsbook can function efficiently, compliantly, and seamlessly—24/7—across multiple languages and time zones.
Altenar’s sportsbook platform features a manual-aspect backend that allows operators to monitor betting activity and detect suspicious behavior, including professional bettors attempting to exploit the system.
Additionally, Altenar provides your players with access to multiple data feeds, reducing the likelihood of users jumping to competitor platforms in search of better odds or coverage.
Altenar’s software is highly adaptable—it can be customized to align with your specific business goals and visual identity, whether you're aiming for a sleek minimalist look or a bold, eye-catching design. Altenar understands the importance of integrating the sportsbook into the broader brand ecosystem, enabling operators to deliver a seamless, cohesive experience.
For bettors who prefer on-the-go wagering, Altenar supports widgets that allow faster, more efficient bet placement without requiring users to stay on the site. This streamlined experience has proven to increase engagement and betting frequency. It’s this forward-thinking, ease-of-use approach that makes Altenar’s sportsbook stand out in the Italian market.
Reach out to one of Altenar’s passionate team members today to learn how their sportsbook software can elevate your business.
You’ll be offering your customers a cutting-edge solution—developed by one of the most innovative companies in the industry.
Explore Altenar’s expertise, sportsbook demos, case studies, and market insights by visiting their website. There, you can connect directly with one of the market’s leading sports betting software providers.
