As a sportsbook solution provider, Altenar has recently entered Ontario, Canada’s regulated betting market—an environment designed to prevent illegal gaming, safeguard players, and promote responsible conduct.
As a leading sports betting provider, Altenar appreciates the structure, vision, and commitment of jurisdictions like Ontario that promote secure, inclusive, and ethical gaming. These values align perfectly with Altenar’s operational philosophy.
Let’s explore what it takes to enter Ontario’s betting market—and how Altenar secured certification to operate there.
Regulation & Canada – A Standout Betting Landscape
Entering regulated iGaming markets can be complex. The process of ensuring that your product meets all necessary standards can be both time-consuming and stressful.
Fortunately, with sportsbook solution providers like Altenar, operators can rest assured that compliance and technical readiness are fully addressed. With successful entries into highly regulated markets such as the UK, Sweden, and Spain, Altenar is a trusted partner for operators looking to expand into compliance-driven jurisdictions. You can explore some of Altenar’s success stories by clicking here.
So, what does a sportsbook software provider or iGaming business need to operate legally in Canada?
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Gaming-Related Supplier – Manufacturer
An entity that manufactures, provides, installs, tests, maintains, or repairs gaming equipment, or offers consulting and similar services directly related to lottery schemes or gaming site operations. -
Gaming-Related Supplier – Service Provider
An entity that provides, installs, tests, maintains, or repairs gaming equipment, or supports gaming site functionality and lottery systems through advisory services.
The AGCO (Alcohol and Gaming Commission of Ontario) notes that each application is evaluated on a case-by-case basis. This process is mandatory for any operator or service provider seeking market entry.
You are manufacturing software, hardware, or providing digital services.
Your product or service directly supports game play or the operation of a gaming platform.
You are a platform provider or game system developer.
You offer e-wallet or digital payment solutions.
You serve as an odds compiler or risk assessment specialist.
You monitor betting integrity (e.g., match-fixing prevention).
You operate an independent test lab.
To apply for an AGCO license, you must submit the following:
Supplier Application
Personal Disclosure for key personnel or stakeholders
Entity Disclosure (if applicable)
Regulatory fee payment
Supporting documentation as required by the application
How ISO 27001 Provides a Foundation for Canadian Entry | Altenar & You
ISO/IEC 27001, introduced in 2005, is a globally recognized standard for Information Security Management Systems (ISMS). It outlines best practices for data protection and business continuity and requires a formal risk assessment to identify and mitigate information security threats. The standard ensures continuous monitoring, evaluation, and improvement of security controls.
Altenar, as a certified sportsbook provider, met the stringent requirements of ISO 27001, helping secure its entry into the Ontario market. The certification demonstrates Altenar’s commitment to security, transparency, and operational excellence. You can learn more about ISO certification by watching this video.
Let’s dive in…
The AGCO offers two types of licenses for providers. Below is an excerpt from the AGCO website explaining how companies must qualify and represent themselves:
What Does Altenar Offer to the Canadian Sports Betting Market?
Finding a sportsbook software provider that can not only meet but also scale with your iGaming needs is essential—especially in a newly regulated market like Ontario, where laws, policies, and platform requirements will evolve over time.
Partnering with a sportsbook solution provider is vital to launching a successful iGaming venture—or enhancing an existing one, especially for platforms historically focused on casino or poker verticals.
With Altenar, you’ll benefit from a provider that continuously evolves—developing new features, exploring new markets, and refining its offering so that your platform remains competitive and compliant.
Here are just a few of the ways Altenar’s sportsbook solution can elevate your operations:
24/7 trading and risk management
Advanced player profiling
UKAS-Certified for ISO/IEC 27001
Reliable and scalable technology stack
Agile deployment and development cycles
Flexible hosting tailored to regulatory demands and major sporting events
Low-latency, optimized user experiences powered by distributed data and advanced caching
Extensive customization across channels using API-based architecture
High availability and scale-out architecture for seamless growth
Early payout options
Enhanced cashout functionality
Player props for NFL, NBA, NHL, MLB, and more
Bonus engine for tailored promotions
0% margin offering for select markets
Bore Draw refund option
Player specials and custom bet types
Premium cricket coverage
Bet builder tools
Extensive esports coverage
You can learn more about Altenar by contacting the award-winning team today or meeting the provider at several iGaming industry events this year.
Altenar delivers a fully managed sportsbook solution trusted by leading brands worldwide. Its award-winning platform combines stability, security, and advanced customization to offer a best-in-class sports betting experience.
Backed by years of global market expertise, Altenar’s sportsbook solution includes robust front-end features and powerful back-office functionality—designed to improve acquisition, increase retention, and empower operators to stand out in competitive markets. With comprehensive coverage of global sports, deep trading and risk knowledge, and personalized UI/UX, Altenar enables every operator to shape a unique brand experience.
