KTO Apuestas has selected Malta-based betting software and services provider Altenar to power its online and offline sportsbook for players in Peru—KTO.PE.
The KTO team has offices in Asia, Europe, and Curaçao, where it holds a license to operate the KTO.com and KTO.PE brands. The operator already maintains a strong market presence in Asia, Europe, and Brazil.
Altenar will integrate the same solution both online and across KTO’s retail shops. It includes an extensive pre-match and in-play offering, complete with better odds and a broader selection of leagues, along with more virtual games and faster processing times for online bets.
“Altenar’s strong presence in Latin America made them the obvious choice when entering the Peruvian market,” said Pedro Benavides, Managing Director of KTO Apuestas Sac. “We were looking for a strong partner to support our ambitious growth plans in the country.”
The operator’s online brand first went live in 2018, as Peru pressed ahead with plans to introduce a regulatory framework for its online gaming and sports betting market.
However, while progress has since stalled on the introduction of formal legislation for online gambling, it is not a prohibited activity. In fact, high mobile and smartphone penetration means the country is well positioned to replicate the success of its mature land-based market.
Domenico Mazzola, Commercial Director at Altenar, added: “We are delighted to further expand our presence in the LatAm region with a partner like KTO. We are going to support them with all our resources and full commitment to help them succeed there.”
“Altenar’s strong presence in Latin America made them the obvious choice when entering the Peruvian market,” said Pedro Benavides, Managing Director of KTO Apuestas Sac. “We were looking for a strong partner to support our ambitious growth plans in the country.”
